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Category: Branding

7 Tips for Building a Consistent Brand Voice

7 Tips for Building a Consistent Brand Voice If you’re running or building a business, then you’re probably familiar with the idea of brand voice. Your brand voice is how your brand sounds and feels each time you communicate with your audience, across all platforms. Alongside your visual design, brand voice is what brings your business to life for everyone who interacts with it. In order to be most effective, your brand voice must be consistent across all platforms. When your brand interacts with your audience, it must always deliver the same experience. Whether it’s on your website, social media,…

7 Tips for Building a Consistent Brand Voice

7 Tips for Building a Consistent Brand Voice. If you’re running or building a business, then you’re probably familiar with the idea of brand voice. Your brand voice is how your brand sounds and feels each time you communicate with your audience, across all platforms. Alongside your visual design, brand voice is what brings your business to life for everyone who interacts with it. In order to be most effective, your brand voice must be consistent across all platforms. When your brand interacts with your audience, it must always deliver the same experience. Whether it’s on your website, social media,…

Branding for Small Business – 11 Powerful Benefits of Branding Your Business

Branding is one of the most important aspects of a successful business. It’s the first impression you give to your audience and it’s what makes you stand out among your competition. Your brand is a direct reflection of what your customers should expect from you. It’s your voice, your mission, your marketing materials, your packaging, your website. It’s the reason people will choose you over others. Simply put, branding is not just a logo. For small businesses especially, it’s important to attract and retain loyal customers and branding will do just that. If you’re on the fence about branding, here…
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