fbpx

Category: Business

A Simple Guide to Creating a Business Plan for Web Professionals

A Simple Guide to Creating a Business Plan for Web Professionals. Starting your own business comes with plenty of tedious paperwork. Writing out a business plan may seem like an unnecessary step, when you feel you already have a clear idea of where you want your company to go. However, having one in place will definitely pay off over the long term. This post will teach you all about the importance of having a business plan. We’ll also walk through seven steps that will help you write your own. Let’s jump right in! Why Web Professionals Need Business Plans Both freelance…

How to Monetize a Podcast

How to Monetize a Podcast. Podcasting is attracting a lot of attention. In 2019, the podcast advertising is projected to exceed $470 million dollars. A lot of people see that number and want their share of it. They start a podcast, make fantastic content, but the dollars don’t roll in. Like blogging, there are some tried and true methods of monetizing a podcast that can help you rake in dollar upon dollar. We also want to touch on some of the lesser-known methods of podcast monetization that could get you an edge up and push you closer to being the…

13 Best Open-Source Software Apps for Web Professionals

13 Best Open-Source Software Apps for Web Professionals. Being a web professional means your day is filled with software that does everything from cutting screencaps into pieces to streaming videos on a second monitor. Because of the multitude of apps we use over the course of a work-week, the smartest move we can make is using as much open-source software as possible. Mainly, because it’s free, but also because it lacks the often-included malware and spyware corporate software bundles in. Thanks to communities like GitHub, the quality and quantity of open-source apps has increased dramatically over the years to the point…

A Guide to Cold Calling and Cold Emailing That Works

A Guide to Cold Calling and Cold Emailing That Works. Cold calls and emails are directed at potential customers who have not expressed interest in you. They may be in the same industry as your other core clients and they may even be actively looking for what you offer, but they don’t know you and didn’t expect to be contacted by you. You’ve never been in contact before. You’re strangers to one another. Now, you have to connect with this person and give them a sales pitch (if they’ll listen in the first place), try to win them over and…

A Simple Guide to Understanding Omnichannel Marketing

A Simple Guide to Understanding Omnichannel Marketing. When it comes to marketing efforts, every company has its own approach. In email newsletters and on roadside billboards, brands send messages to their customers. Most brands use multichannel marketing to connect with their client base and others use omnichannel marketing. In this post, we’ll look at the basics of omnichannel marketing and how you can incorporate it into your own marketing tactics. What is Omnichannel Marketing To define omnichannel marketing, we have to briefly look at multichannel marketing. Multichannel marketing is when a company connects with its users through a variety of…

A Quick-Start Guide to Project Management

A Quick-Start Guide to Project Management. Agile. Scrum. Waterfall. Strategic. Adaptive. PERT. Six Sigma. Buzzwords, each and every one. They’re important buzzwords for project management, but without a background in knowing what they mean and how to understand them, they don’t do you much good. We want to take a high-level look at project management, so that those of you looking at going into this area (or are already working in it) will see some pretty standard steps, tasks, and methodologies that you will run into along the way. Managing projects is an important job and we want to make…

The Importance of Continuing Education and Professional Development

The Importance of Continuing Education and Professional Development. Continuing education is one of the best investments you can make in your future. By learning new skills and techniques, you can open up a world of opportunity. To put it another way, professional development is something that should never be ‘over’. These days, you don’t even need to sit inside a classroom to pursue learning opportunities. In this article, we’ll go over some practical reasons why continuing education and professional development can pay off big time for you. Let’s get to it! An Introduction to Continuing Education and Professional Development in the Tech…

13 of the Best Books on Freelancing You May Ever Read

13 of the Best Books on Freelancing You May Ever Read. What are the best books on freelancing? Whether you’re a veteran freelancer or just starting out, you need resources to help you on your journey. Luckily, there are plenty of seasoned freelancers and business owners who have shared their experiences. If you’re looking for freelancing resources to improve your business, fix pain points, or stay on track, we’ve compiled a few to share with you. Want to know more? Read on! 1. Getting Things Done: The Art of Stress-Free Productivity by David Allen Your freelance business lives or dies by your level of…

5 Cash Flow Tips for Freelancers

5 Cash Flow Tips for Freelancers. If you run a business, you want more money coming in than the amount going out – that much is a given. When you work as a contractor, you need to think of yourself as a company if you’re going to scale. That means taking steps to ensure you maintain a positive freelance cash flow. In this article, we’re going to break down why financial management is a critical skill for freelancers. Then we’ll go over five tips to improve your cash flow and keep your head above water. Let’s talk about money! Why Cash…

How to Hire a Virtual Assistant for Your Business

How to Hire a Virtual Assistant for Your Business. Busy professionals can always use more hours in their day, and deciding to hire a virtual assistant (VA) is one of the best and most recommended ways to create that time. VAs provide just about every type of support service you can think of that can be performed remotely. They work with individuals, solopreneurs, small businesses, medium-sized teams, enterprises, etc. There are general VAs who handle basic admin tasks and there are specialized VAs who have advanced experience in higher-level tasks, specific industries or both. When you start to pick your…
X
Open chat