Social Media Management Training

This training equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness. You will end the course with real-world application of your skills through a content management project.

The Learning Outcomes:

  • Identify the benefits of social media marketing and differentiate between the most influential social media platforms and their advantages for a digital marketer.

  • Set up a social media account for a business on key social media platforms.

  • Build, manage, and sustain an active community on social media platforms.

  • Create paid advertising campaigns on key social media platforms using a range of advanced tools and features.

  • Extract and report on data from social media platform analytics tools and utilize it to inform future campaign objectives.

  • Understanding the theory behind Social Media Management & Marketing

  • Understanding the importance of Social Media Management & Marketing for your business

  • Understanding how Social Media fits into your digital marketing strategy

  • Defining marketing goals and objectives

  • Identifying which platforms are right for your business

  • Understanding the importance of content marketing

  • Learning how to create your own social media strategy

  • Learning how to use Facebook Business Manager

  • Understanding different reporting and analytics tools

  • Mastering correct social media etiquette

  • Learning how to schedule posts and management comments & queries

  • Understanding the importance of crisis management

  • Discovering social media best practices

  • Learning about paid advertising on popular platforms

1 on 1 Private Training

Book a Private Training session for yourself or your team. We can customise our training materials to suit your requirements. If you have training facilities for your larger group, we can present the workshop at your venue in Gauteng.

Small Classes

We keep our classes small (maximum of 10 per session), so that we can give individual attention and provide support to everyone throughout the workshop.

Learn from experts

Our tutors are experienced Social Media Managements experts, so you can be sure that you will receive expert attention and advice from someone that has been working with Social Media Management for many years.

Choose Your Social Media Management Training Package Below

Beginner – One Day


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If you want us to manage your social media checkout our Social Media Management Packages